website refresh
Each week, sometimes daily, I collaborate with the Creative Director and multiple other departments on assets needed for our upcoming clothing launches. We discuss the overall look and feel of the site and the strategy behind those choices. I then create collection banners as well as choose and crop product images that I myself have edited. Seeing the site launch and come to life is always exciting.
product photography
In 2022 I realized that I wanted to take my career a step further and teach myself a new skill, photography! As a graphic designer, I understand the the shots needed to help the brands story come to life. Merging my design skills with my photography skills has helped me design strategically. I love being able to see my creative vision come to life from the time a a photo is taken, to it being used in creative assets across all marketing and advertising channels.
These images are just a few examples of what I have done. Take a look at my photography portfolio below.